Privacy Policy
Last updated: August 2026
Setwell ("we," "us," "our") runs paid marketing campaigns and appointment-setting systems for home improvement contractors. This policy explains what information we collect through this website, how we use it, and the choices you have. It applies to setwell.net and does not cover the separate websites, ad accounts, or CRMs of the contractor businesses we work with.
Information we collect
When you submit the strategy call form or contact us directly, we collect the information you provide:
- Full name, email address, and phone number
- Your business's trade or service type
- Any details you share with us on a call or by email
We also collect limited technical data automatically when you browse this site — see "Cookies & tracking" below.
How we use your information
We use the information above to:
- Respond to your inquiry and schedule your strategy call
- Understand your business and prepare a relevant proposal
- Send SMS or email reminders related to a call you've booked
- Improve this website and our own marketing
We do not sell your information to third parties.
Cookies & tracking
This site uses (or may use) tracking technologies such as the Meta (Facebook) Pixel to understand how visitors use the site and to show relevant ads to people who visited but didn't book a call. These tools may collect data such as your IP address, browser type, pages viewed, and general location.
You can control or opt out of this tracking through your browser's cookie settings, or by adjusting your ad preferences directly in your Meta ad settings.
Sharing your information
We share information only with service providers who help us run this business — for example, our CRM/scheduling platform and Meta's advertising platform. These providers are only permitted to use your data to provide the service to us, not for their own purposes.
Data retention
We keep your information for as long as needed to respond to your inquiry, deliver our services if you become a client, and meet our legal and accounting obligations. You can request deletion at any time — see "Your rights" below.
Your rights
You can ask us to access, correct, or delete the personal information we hold about you at any time by emailing sebastian@setwell.net. We'll respond within a reasonable timeframe.
Children's privacy
This site is intended for business owners and is not directed at children. We do not knowingly collect information from anyone under 16.
Changes to this policy
We may update this policy from time to time. The "Last updated" date above reflects the most recent revision. Continued use of this site after a change means you accept the updated policy.
Contact us
Questions about this policy? Reach out at sebastian@setwell.net or +1 786 946 9261.