Legal
Privacy Policy
Last updated: September 2026
Setwell ("we", "us", "our") runs paid advertising, lead qualification and appointment booking for home improvement contractors. This policy explains what information we collect through setwell.net, how we use it and the choices you have. It does not cover the websites, ad accounts or systems of the contractors we work with.
Information we collect
When you submit the strategy call form or contact us directly, we collect the information you provide:
- Full name, email address and phone number
- Your trade and the area you work in (city or ZIP code)
- Anything else you share with us on a call or by email
We also collect limited technical data automatically when you browse this site. See "Cookies and tracking" below.
How we use your information
- To respond to your inquiry and schedule your strategy call
- To check whether your market is available and prepare a relevant proposal
- To send text or email reminders about a call you've booked
- To improve this website and our own marketing
We do not sell your information to third parties.
Cookies and tracking
This site uses, or may use, tracking technologies such as the Meta (Facebook) Pixel to understand how visitors use the site and to show relevant ads to people who visited but didn't book a call. These tools may collect data such as your IP address, browser type, pages viewed and general location.
You can limit or opt out of this tracking through your browser's cookie settings, or by adjusting your preferences in your Meta ad settings.
Sharing your information
We share information only with service providers who help us run this business, for example our CRM and scheduling platform, our website host and Meta's advertising platform. They may use your data only to provide their service to us.
Data retention
We keep your information for as long as we need it to respond to your inquiry, deliver our services if you become a client and meet our legal and accounting obligations. You can ask us to delete it at any time.
Your rights
You can ask us to access, correct or delete the personal information we hold about you by emailing sebastian@setwell.net. We'll respond within a reasonable time.
Children's privacy
This site is intended for business owners and is not directed at children. We do not knowingly collect information from anyone under 16.
Changes to this policy
We may update this policy from time to time. The "Last updated" date above shows the most recent revision.
Contact us
Questions about this policy? Email sebastian@setwell.net or call +1 786 946 9261.